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The Counterfeits of Love: Limerence, Infatuation, Lust and Obsession



There’s a special kind of chaos that lives in your twenties. You think you’re getting better at
adulting you know how to pay rent, send polite “following up” emails, and maybe even water your plants on schedule but the moment someone interesting texts you, all logic evaporates. Suddenly you’re pacing the room like a detective, analyzing emojis like case files. You tell yourself you’re just “in love,” but somewhere deep down, you know it’s not that simple.

Maybe part of the confusion is that we grew up on romance movies that taught us love should feel like a thunderstorm. The look across the room, the kiss in the rain, the dramatic airport chase. We were raised on stories where love proves itself through chaos grand gestures, tension, heartbreak, and reunion. Nobody told us that real love often looks less like fireworks and more like a consistent glow quiet, imperfect, steady.

Love, these days, feels like a maze. There’s limerence that dizzy, involuntary rush when someone new enters your orbit and your brain decides they’re it. It’s intoxicating, addictive even. You’re not just interested; you’re obsessed with the idea of being chosen back. You feel alive, yes, but also restless. The highs are sky-high; the lows are gut-deep. And the scariest part? It feels like love until it doesn’t.

Our generation is especially vulnerable to limerence. We live online, where affection can be quantified blue ticks, story views, and the occasional “you up?” message. Everything is a signal, everything a maybe. It’s emotional gambling in 4K. And when you finally meet someone who gives you attention with eye contact instead of Wi-Fi, your brain practically short-circuits. You mistake chemistry for destiny. You call it love because what else could justify this kind of intensity?

Then there’s infatuation, love’s sugar rush. It’s the giddy stage where you build entire futures out of a few good conversations. You project, you imagine, and you fill in the blanks with what you hope is true. Infatuation isn’t evil it's human. But it’s also fragile. The moment real life shows up bad moods, morning breath, emotional unavailability the fantasy crumbles. It’s like chasing a song that sounded better in your head.

And lust. We’ve learned to name it now, finally, without shame. But we still confuse it for something deeper. Lust is honest in its own way it says, “I want your body,” not “I see your soul.” Yet, in a world where loneliness lingers just beneath the surface of every scrolling thumb, even lust starts to masquerade as intimacy. It’s physical warmth standing in for emotional connection. It fills the night but empties the morning.

Obsession is where things turn dark. It’s when you stop liking the person and start needing them to survive your own thoughts. When you can’t tell if you’re in love or just trying to win. You check their last seen, rewatch their stories, and memorize their silence. It’s not about them anymore it's about the ache they represent. Obsession is fear in a love-shaped costume.

And then there’s love the quiet, steady kind that rarely trends. The kind that holds space for the messy in-between. It doesn’t spike your dopamine; it steadies your nervous system. Love is not performance; it’s practice. It’s where care stops being a currency and starts being a rhythm. It’s friendship with fire, patience with softness, and effort with ease. And the irony? It rarely feels as dramatic as the things we confuse for it.

For those of us in our twenties, this confusion runs deep. We grew up on hyper-romantic media but emotionally minimalist realities. We were taught to want “the one,” but not how to be with anyone. We chase connection while carrying burnout, fear, and the faint hum of global chaos in the background. The heart wants to be known but also protected. It wants intensity but also safety. And somehow, we expect one person to deliver all of that while we’re still figuring out who we even are.

So maybe the real question isn’t “What’s the difference between love and limerence?” but “What’s my relationship with uncertainty?” Because love, the real kind, asks you to slow down, to feel without performing, and to want without clinging. It’s not a high; it’s a grounding. But grounding is hard when everything else in your twenties feels temporary.

Still, we try. We stumble through mismatched timing, misread signals, and relationships that feel like lessons disguised as people. We unlearn the myth that love is supposed to hurt or that chaos means chemistry. We start to crave peace the kind that doesn’t need to prove itself.

And maybe that’s the quiet gift of this decade: learning to tell the difference between the things that feel like love and the things that build it. Because the more we learn to recognize the counterfeits the limerence, the lust, the obsession the closer we get to the kind of love that doesn’t burn us out but brings us home.



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